Victoria has promoted a series of brand activations and cultural activities as part of the event
The award, given by Dircomfidencial, recognises the company's strategy and evolution in communication
The campaign reviews the great successes of the Spanish national football team, of which Victoria is a sponsor
Alma Mater's chef, Juan Guillamón, and sommelier Héctor Pastor have collaborated with the company to pair the classic German-style beer with different culinary proposals
The programme directed by Ángels Barceló was broadcast live from the Cervezas Victoria Brewery
The company has close to 50,000 customers and has added new services and business lines